Strengthening Digital Communication Skills for Patient Advocacy
On 21 November 2024, IHS delivered an interactive and hands-on workshop for developing content for website and social media for the Patient Rights Association of Kosovo (PRAK). The workshop aimed to enhance PRAK’s capacity for creating impactful digital content.
The workshop included key sessions such as identifying target audiences, setting communication objectives, and crafting creative and educational content for digital platforms. Participants also explored best practices for website and social media content creation, followed by group work to develop actionable ideas tailored to their needs.
The workshop provided hands-on opportunities to refine communication approaches, ensuring that messages resonate with the audience and amplify advocacy efforts.